Hi, I'm Jenni Ruiz-medina!
I’m a passionate copywriter and proud first-generation graduate of the University of Oregon's School of Journalism and Communication, where I received a degree in Advertising with minors in Sports Business and Sustainable Business.
As a copywriter, I believe in the power of storytelling to inspire meaningful change. One of my key goals is to make snow sports more accessible to underrepresented communities and foster greater diversity in a sport that has traditionally been less inclusive. I’m passionate about using advertising to amplify authentic, inclusive stories that drive action.
If you’re passionate about using storytelling to make a difference, let’s connect!
Fun facts & favorite things:)
Music (and concerts!)
Fun fact: my Favorites playlist is 173 hours and 25 minutes long. These are just some of the songs I've had on repeat — volume all the way up, obviously.
Reading
Fun fact: when I was little, my nana and I used to write books together — mostly about my stuffed animals and their over-the-top adventures. It was my first real taste of storytelling, and where my love for the craft began.
These days, that early love for storytelling shows up in the books I’m drawn to — ones with characters who feel real: flawed, growing and deeply human. These are some of my all-time favorites.
Fair warning: you might want to keep a box of tissues close by.
Travel & Photography
Fun fact: I lived in Barcelona for a year — and during that time, I traveled to 16 cities across 6 different countries. Naturally, my digicam came with me.
That’s a bit of my world — thanks for taking the time to explore it. If you want to chat, collaborate or swap book recs, my inbox is always open:)